Silver Spring, MD – The Association of Zoos and Aquariums (AZA) and GEICO (Government Employees Insurance Company) have announced a strategic partnership to promote zoo and aquarium wildlife conservation. The announcement took place at AZA's 83rd Annual Convention in Philadelphia.
AZA and GEICO - Proud Partners
"We are proud to support the work of AZA-accredited zoos and aquariums," said GEICO Chairman Tony Nicely. "Our Gecko has proven to be a powerful spokescreature for our auto and motorcycle insurance products. Now he's taking on an additional assignment to help promote the wildlife conservation work done by zoos and aquariums across America. We know he'll be great at spreading the word."
AZA President and CEO Jim Maddy noted, "The power of the GEICO Gecko to reach the public combined with the power of AZA-accredited zoos and aquariums to reach 156 million visitors every year is a winning combination. We are grateful that GEICO has made such a major commitment to wildlife conservation."
Three-Year Partnership will Feature Traveling GEICO Gecko Exhibit
The three-year partnership will feature a traveling Gecko exhibit to appear at AZA-accredited zoos and aquariums in the U.S., contributions to wildlife conservation, GEICO participation on AZA's Earth Day Party for the Planet™, and special in-person and television appearances by the Gecko on behalf of his wild cousins.
Founded in 1924, the Association of Zoos and Aquariums (AZA) is a nonprofit 501c(3) organization dedicated to the advancement of zoos and aquariums in the areas of conservation, education, science, and recreation. Look for the AZA logo whenever you visit a zoo or aquarium as your assurance that you are supporting an institution dedicated to providing excellent care for animals, a great experience for you, and a better future for all living things. With its more than 200 accredited members, the AZA is a leader in global wildlife conservation, and your link to helping animals in their native habitats.To learn more, visit www.aza.org.
GEICO (Government Employees Insurance Company) is the fourth-largest private passenger auto insurer in the United States. It provides auto insurance coverage for more than 7 million policyholders and insures more than 12 million vehicles. As a member of the Berkshire Hathaway group of companies, GEICO is rated A++ for financial stability by A.M. Best Company and ranked top in customer satisfaction among property and casualty insurers according to the 2006 American Customer Satisfaction Index survey. For more information, go to www.geico.com.
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