GEICO to Become Proud Partner of America's Zoos and AquariumsSept 26, 2007
Silver Spring, MD, September 26, 2007 – The Association of
Zoos and Aquariums (AZA) and GEICO (Government Employees Insurance
Company) have announced a strategic partnership to promote zoo and
aquarium wildlife conservation. The announcement took place at AZA's
83rd Annual Convention in Philadelphia.
AZA and GEICO - Proud Partners
"We are proud to support the work of AZA-accredited zoos and
aquariums," said GEICO Chairman Tony Nicely. "Our Gecko has proven to
be a powerful spokescreature for our auto and motorcycle insurance
products. Now he's taking on an additional assignment to help promote
the wildlife conservation work done by zoos and aquariums across
America. We know he'll be great at spreading the word."
AZA President and CEO Jim Maddy noted, "The power of the GEICO Gecko
to reach the public combined with the power of AZA-accredited zoos and
aquariums to reach 156 million visitors every year is a winning
combination. We are grateful that GEICO has made such a major
commitment to wildlife conservation."
Three-Year Partnership will Feature Traveling GEICO Gecko Exhibit
The three-year partnership will feature a traveling Gecko exhibit to
appear at AZA-accredited zoos and aquariums in the U.S., contributions
to wildlife conservation, GEICO participation on AZA's Earth Day Party
for the Planet™, and special in-person and television appearances by
the Gecko on behalf of his wild cousins.
GEICO (Government Employees Insurance Company) is the fourth-largest
private passenger auto insurer in the United States. It provides auto
insurance coverage for more than 7 million policyholders and insures
more than 12 million vehicles. As a member of the Berkshire Hathaway
group of companies, GEICO is rated A++ for financial stability by A.M.
Best Company and ranked top in customer satisfaction among property and
casualty insurers according to the 2006 American Customer Satisfaction
Index survey. For more information, go to www.geico.com.
Founded in 1924, the Association of Zoos and Aquariums (AZA) is a
nonprofit 501c(3) organization dedicated to the advancement of zoos and
aquariums in the areas of conservation, education, science, and
recreation. Look for the AZA logo whenever you visit a zoo or aquarium
as your assurance that you are supporting an institution dedicated to
providing excellent care for animals, a great experience for you, and a
better future for all living things. With its more than 200 accredited
members, the AZA is a leader in global wildlife conservation, and your
link to helping animals in their native habitats.
AZA Members: Submit your Zoo & Aquarium News